
Amazon
Mid
SDE building LLM-powered conversational ad experiences on Amazon's Sponsored Products & Brands platform
This SDE role sits on Amazon Ads' Sponsored Products and Brands team, building large-scale distributed ad-serving services (billions of impressions daily) infused with LLMs and generative AI for personalized, conversational shopper experiences. With 3+ years professional experience required, this reads as a standard Mid-level Amazon SDE bar, so expect Amazon's classic coding + OOD + Leadership Principles loop, plus some LLM/GenAI fundamentals given the stated preferred qualifications.
Step into this interview
Free · a live voice mock calibrated to this exact role
Likely format
Amazon's standard SDE loop: online assessment/phone screen with coding, then a virtual onsite ('the loop') of 4-5 interviews mixing coding, system design/architecture, and Leadership Principles behavioral rounds with a Bar Raiser.
What this interview tests
- Object-oriented design and coding in Java/C++/C#-style languages
- Distributed, multi-tiered, multi-threaded system design
- Low-latency, high-availability ad-serving architecture at scale
- LLM/GenAI fundamentals (transformer architecture, training/inference lifecycle)
- Operational excellence: monitoring, code quality, continuous improvement
- Amazon Leadership Principles behavioral questions
Common question themes
Design a low-latency ad-serving service that must handle millions of requests/day
Coding problem testing OOD and distributed systems reasoning
How would you integrate an LLM into a latency-sensitive shopper-facing ad experience
Tell me about a time you partnered with a senior/principal engineer on an architecture decision (Leadership Principle: Earn Trust / Dive Deep)
Describe how you drove operational excellence or resolved a production issue on a service you owned
Related interviews

Amazon
Mid
Software Development Engineer II, Amazon Smart Vehicles

Amazon
Mid
Software Development Engineer, Ads AI Core Infra

Amazon
Mid
Software Engineer II, Leo Regulus

Netflix
Senior
Software Engineer 5 - Ads Finance

Netflix
Senior
Software Engineer 5 - Ads Identity & Privacy

Senior