Netflix Live Ads Management L5 — real-time ad delivery and DAI for live events (WWE, NFL, FIFA)

An L5 role on Netflix's new Live Ads Management team within Ads Platform Engineering, building the systems that plan, book, and deliver ads for live events like WWE, NFL Christmas games, and FIFA Women's World Cup 2027, with a focus on Dynamic Ad Insertion (DAI) and agentic automation for manifest generation. Expect distributed-systems design questions grounded in live-streaming and ad-tech specifics (DAI, VAST/OpenRTB, CTV/OTT), plus cross-functional collaboration stories.

Practice this interview

Free · a live voice mock calibrated to this exact role

Start the mock interview

What this interview tests

Dynamic Ad Insertion (DAI) and real-time ad delivery for live streaming
Distributed systems for high-concurrency, low-latency live events
Agentic/automated workflows for ad manifest generation and inventory sourcing
Cross-functional collaboration (Ad Serving, Player, Data Science, Forecasting)
Advertiser brand safety and system reliability during live broadcasts

Common question themes

Design a system for real-time ad insertion during a live global sporting event

How would you handle an ad-serving failure mid-broadcast without disrupting viewers

Where should automation end and human oversight begin in live ad operations

Tell me about driving alignment across Ad Serving, Player, and Data Science teams

What trade-offs would you make between Java/Go/Scala services and GraphQL APIs here

How candidates describe it

Real Software Engineer 5 - Live Ads Management interview stories — retold from candidates' public write-ups, with sources.

Google · L3 Software EngineerOffer

Google L3 software engineer interview: phone screen, four coding rounds, and the Googleyness round

A candidate with two years of experience went from recruiter outreach to offer over about four months. The onsite was four 45-minute coding rounds — three of them featuring binary trees — and one round turned into a 25-minute chain of follow-ups about approximating an optimal solution at scale.

Interviewed June 2020 · Bangalore, IN

Google · L4 Software EngineerNo offer

Google L4 Software Engineer Interview: Eight Rounds, No Offer

An L4 Software Engineer candidate went through two phone screens, three onsite rounds, a culture conversation, and a team-matching call with a Google hiring manager, then watched the process stall for about a month and a half over a tightened experience requirement before an added extended round ended without an offer.

Interviewed February 2024 · Not specified

Google · L5 Software EngineerNo offer

Google L5 software engineer interview: phone screening, three onsite rounds, system design, and a late rejection

A candidate interviewing for an L5 role went through a phone screening, three onsite coding rounds, a mobile system design round, and a Googleyness and Leadership round. Two of the four technical rounds went poorly by the candidate's own assessment, and after roughly two months of silence the recruiter reported that the role had been closed.

Interviewed January 2023 · Not specified

View the original posting

All Netflix Software Engineer interviews

All Netflix interviews