
Netflix
Senior
Build 0-to-1 privacy-safe conversion attribution systems for Netflix's new Ads Measurement team
This role is on Netflix's brand-new Ads Measurement team, building conversion attribution systems from scratch in a privacy-safe way as third-party cookie signal is lost. You'll need broad ad-tech and programmatic advertising knowledge, strong cloud/object-oriented engineering skills, and comfort operating on a fast-moving, newly formed team in the rapidly growing Connected TV advertising space.
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What this interview tests
- Privacy-safe conversion attribution modeling
- 0-to-1 system design on a newly formed team
- Programmatic advertising / CTV measurement landscape
- Cloud-based, object-oriented application development
- Navigating signal loss from third-party cookie deprecation
Common question themes
How would you design a privacy-safe attribution system without third-party cookies
Describe a 0-to-1 system you built and how you scoped the first version
What attribution modeling approaches have you used and their tradeoffs
Tell me about your familiarity with ad tech standards like VAST or OpenRTB, or clean rooms
How do you prioritize and communicate on a fast-moving, newly formed team
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